Ciao Benebabes!

In 2019, I planned and executed a custom brand trip, hosting three Italian influencers for their first time in Northern California.

  • Business objectives: I worked with Benefit Cosmetics Italy to customize an enriching brand experience to showcase our DNA, history, and deepen relationships.

  • Results: a colorful assortment of Instagram posts, significant increases in follower growth for Benefit Cosmetics Italy and the visiting influencers. A win-win partnership. Adoro!

  • Event dates: April 16-18, 2019


Italian Influencers

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